The Google Penalty Removal Process
The Google Penalty Removal Process is one that requires careful planning and execution.
Step One: It is important that the type and cause of the penalty are established. For manual actions, Google clearly states the reasons for a penalty on the website’s search console. In terms of algorithm penalty, it is best to correlate the time period when traffic was lost with a Google update.
Step Two: Conduct a complete link and content analysis. It is important to check the source of all your external links for low-quality ones.
Step Three: Some of the ways of identifying bad or low-quality backlinks are those that point to your side from unrelated websites or those with thin contents or spammy blog comments.
Step Four: Send a request of removal to the website owner or web administrator. This should be polite and properly documented.
Step Five: It is important to disavow the remaining bad or poor quality links. Some webmasters will ignore your request for the removal of a back link. It is important all communication is saved and bad links remaining uploaded to Google’s search console for reconsideration and an all-clear.
Step Six: Finally have a cuppa and wait for the outcome. It can take a few weeks for Google to process the penalty removal request.